TaskRabbit, Handy, Bark, Airtasker — home services marketplaces are one of the fastest-growing categories in the on-demand economy. Homeowners need cleaners, plumbers, electricians, and gardeners. Skilled tradespeople need a platform to find customers. The gap between them is the marketplace opportunity.
How a home services marketplace works
A home services marketplace is a two-sided platform:
- Service providers (supply side) — tradespeople, cleaners, gardeners, handymen — create profiles, list services with pricing and availability, receive booking requests
- Homeowners (demand side) — search for services by type and location, view provider profiles and reviews, book and pay through the platform
- Platform operator (you) — take a commission on each booking, manage trust and safety, grow both sides
The marketplace makes money every time a homeowner books a service provider through the platform.
What Tradly gives you for a home services marketplace
- Provider profiles — service providers register, build a profile with photos, description, service area, availability, certifications, and insurance details
- Service listings with location — each listing has location data so buyers can filter by proximity. Buyers search “plumber near me” and see ranked results within their radius
- Custom attributes per service category — for plumbing: licensed/insured toggle, response time, job types; for cleaning: hourly rate, minimum hours, supplies included. Docs: Attributes
- Booking and scheduling — buyers select a date/time slot. Rental/booking configuration handles the calendar and availability. Docs: Bookings
- On-platform payments — buyer pays upfront or on completion; Tradly handles the split between platform fee and provider payout. Docs: Payouts
- Reviews after completion — both sides rate each other after the job. Builds the trust that makes repeat bookings happen.
- In-platform messaging — buyers and providers communicate without sharing personal contact details
- Provider moderation — approve service providers before they go live. Flag or suspend accounts that receive negative reports.
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Add Products
Write your product title and description. Upload product photos or other media. Set your price, Setup Stocks limit.
Activate Payment gateways
We support multiple payment gateways. If you are interested in implementing a custom payment gateways, let us know in the contact form.
Activate Shipment options
Pick up at source
Delivery/Pick up at Storage Points
Delivery at Destination
Delivery
Add your custom domain
Your store is ready to start making money 🚀
Home services categories to include
- Cleaning — regular home cleaning, deep clean, move-in/move-out
- Plumbing — repairs, installations, emergency callouts
- Electrical — wiring, installations, inspections
- Handyman — general repairs, furniture assembly, mounting
- Gardening — lawn care, landscaping, tree surgery
- Painting and decorating — interior and exterior
- HVAC — installation, servicing, repairs
- Pest control
- Childcare and babysitting
- Elder care and home assistance
Similar platforms you can build
| Platform | Model |
|---|---|
| TaskRabbit | On-demand home tasks |
| Handy | Cleaning and handyman services |
| Bark.com | Service professional matching |
| Airtasker | Community task marketplace |
| Thumbtack | Local service professionals |
| Yell | UK service directory with booking |
The main difference between a directory and a marketplace: a directory lists providers. A marketplace handles the transaction. Tradly builds the latter.
How to launch your home services marketplace
- Sign up and choose a service marketplace template
- Configure your service categories and attributes in SuperAdmin
- Set up location-based search (SuperAdmin > Maps Configuration)
- Configure booking and scheduling settings
- Set your platform commission rate
- Onboard your first 20–30 service providers before opening to buyers
- Launch in a single city before expanding
Starting in one city is the standard playbook: depth of supply in a small area beats thin supply everywhere.
Advanced Features
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Product Collection
Organise your products into collections (Thematic, promotional, season etc)
Taxes (Advanced)
- Discounts
- Mini-tools (QR Code Generator, Barcode Generator, Short Link generator, UTM Generator)
Product Types
- Items with Variances
- Items with Bundles Read more about Variation Here.
Advanced Rules
- Limit number of items purchased on platform level (Stocks, Ticket Limits)
- Limit number of items purchased per user
- Limit Minimum Price, Minimum Quantity, Maximum Quantity
- Limit minimum total order size on Payment method level
Read more about how to use this rules here
Learn more about shipping methods.
Custom Fields (Attributes) for Product descriptions & Filters
You can easily add custom fields for your product adding page. And it can be customised to be shown on listing category level.
Monitoring Business
- Inventory report
- Sales report
Growing your Home Services Marketplace
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On top of Tradly Free Creator tools. You can add 3rd party apps inside your store for further faetures.
SEO
SEO (Structured card image) & Search engine listing preview,
Email Tools
Integrating your online store with Marketing Tools (especially Mailchimp for emails)
Advertising Tools
Your hosted website can add integrations to run ads. Example: Facebook Pixel, Google Ads Conversion Pixel can be added through Native integrations. or you can use Google Tag Manager integration to do advanced pixel placement in specific pages or custom trigger condition.
Analytical Tools
Connect with Analytical Tools (like Google Analytics)
Feedback & Survey Tools
Connecting with Feedback & UX monitoring tools (like Hotjar, clarity) (By default, we have feedback form)
Promotion / Popup tools
Connecting Promotion / Popup tools
Advanced Growth Tactics
- Increase AOV by setting up minimum purchase
- Create Collection pages to get more exposure in Google Search results or thematic celebrations.
Scaling
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Established and looking to expand & Scale?
- Fleet Management System to manage your own deliveries thus reducing cost and providing end-to-end delightful experience for your customers
- Mobile Apps for your customers, so they can be in touch with you everyday
- Additional Integrations on backend level (Via API and Webhooks) to support with your internal systems
Service Marketplace Templates
Service Marketplace Templates
See AllSimple and FREE. Launch your project today!
- Launch Marketplaces, Online Storefronts, Booking Apps, Classifieds, Directories, Partner Portals, App Stores, etc.
- Tradly pricing starts with ZERO. You pay only when you grow.
- Free No-code Integrations, No-Code Editor
Checklist from start to end on what you need to build a marketplace using Tradly Platform.
Tradly Platform solution is catered to different groups separately
- For developers: Headless API solution. Using the API solution, developers can build apps on top of it.
- For no-code creators: A simple toggle based SuperAdmin Panel to configure features in the already pre-built apps (also called as storefront, front end apps, templated apps).
For developers
- Signup for a free account
- Get the API keys in the SuperAdmin > Settings > API section = Refer the API reference to start building the app
- Optionally Fork Open source app starter Kits
5 Steps for no-code creators and builders
Choose the templates Website or Mobile Apps
Do the branding customisation & business informations on launchpad
Prototype your app using our SuperAdmin builder and Visualise your app through test apps.
Launch
- Web App: By default when you register, you will get the production URL to use the app. And you can add custom domain.
- Mobile App: When you are ready to launch, Subscribe to our plans and get a white label app build
Advanced Informations
A. UI Customisation via SuperAdmin
Settings > App Customistion
- App Name
- App Primary & Secondary Colour
- App Icon
- Splash launch images
- Onboarding images, Onboarding Text
- Registration Text
- Sell Icon (optional)
- App title in Home Screen (Default will be app name) And others
B. Platform Fundamentals
You must configure the below things for the system to be able to open accounts, submit listings and make purchases.
Configure accounts: Settings > accounts(categories, attributes)
Configure listings: Settings > listings (Setting up listings information to be collected. Categories, attributes)
Stripe/other payment gateways configuration
Configure revenue model, commissions: Settings > commissions OR Settings > Subscriptions OR Settings > Special Fees
C. Integrations
App integrations
- Chat setup via Firebase ,
- Optionally referral / sharing features via Branch
- Optionally later legal informations (privacy, terms, etc)
System integrations
- Configure email if you want the emails to be whitelisted
- Configure domain if you want good deliverability of emails
- Configure Google Maps if you have location specific features
Website Integrations
Dozens of website integrations to help you with marketing, analytics and products. [Check here](https://tradly.app/integrations)Simple and FREE. Launch your project today!
- Launch Marketplaces, Online Storefronts, Booking Apps, Classifieds, Directories, Partner Portals, App Stores, etc.
- Tradly pricing starts with ZERO. You pay only when you grow.
- Free No-code Integrations, No-Code Editor
- More about Headless Commerce API
- Open source Repositories - iOS, Android, Web App
- Youtube Video series on how to build a marketplace
- VIDEO: Choosing the right stack and how to approach different solution
- Read: Why it’s better to use pre-built solution like Tradly
Also see: Airtasker Clone · Gym Fitness Booking System · Peer-to-Peer Marketplace · Events Marketplace · How to Create a Marketplace Website